Apps & Software Development


Creating an app or custom software is an opportunity to dream big and shift paradigms. Doing so with focus and discipline is the challenge.


Define a Use Case

A use case spells out who and how a product or service will be used. It will help you maintain focus throughout the brainstorming and development processes.

Prioritize Features

Take the time to list all features, then prioritize essential Minimum Viable Product features (aka “MVP”) from later-phase non-essential “nice to have” features.

Take the time to create a realistic budget that gets you to the finish line. Use our concept development and financial forecasting app, SumoSum »

UI/UX Design

When designing a software experience, think like a museum: create environments that don’t upstage your artful features.


Create Elegant Conventions

Great software design starts with navigational naming conventions (aka "nomenclature") that are logical, scalable, simple and intuitively meaningful.

Make UIʻs Intuitive

Great User Interfaces ("UI") deliver easy to navigate features in elegant and endearing fashion that pass the acid test of, “Don’t make me think.”

Test to Simplify

Review UIs on a continuing basis to reduce clutter. The more you simplify, the more your functionality will shine. Less is more.

Offshore Engineering

The world has caught up. Offshore engineers are cheaper and if well-managed, better and faster than domestic. But trust is always an issue. Weʻve overcome the trust shortfall through a 10-year working relationship with offshore partner AsthaIT of Dhaka, Bangladesh.


Contract Direct to Save

To enjoy the best pricing, look to contract directly with offshore engineering firms. We make that possible.

Manage Distance Relationships

Make sure you have a trusted project manager who knows how to manage offshore resources. Thatʻs us.

Secure Long-Term Support

Software never stops evolving, thus requires support and maintenance. Include support in your long-term budget.